Our approach to PPC automation
We believe successful PPC management needs a combination of human expertise and time-saving automation. Adwords scripts can’t compete with the creativity of our campaign managers, but we’d struggle to make 500 bids changes in 30 seconds like a script can!
Understanding the limitations of both manual and automatic management enable us combine the two, save time and reallocate it to the right areas. Our Adwords Script Development techniques allow for live search improvement changes to active PPC campaigns.